Cash vs. Credit Mindset

  • Chicago Tribune
  • December 16, 2011
New research shows that consumers who pay with a credit card focus on the benefits of a purchase, while those who pay with cash concentrate on its cost. In a similar study, UA researchers found that if a product is out of stock or discontinued, consumers – up to 60 percent of the time – are likely to reject the runner-up option and select a lower-rated item.

UA Ramps Up Tech Marketing Efforts

  • Arizona Public Media
  • December 15, 2011
It's good for the UA to move innovations and technology from the labs to the marketplace, said UA President Eugene G. Sander. That's why the University started Tech Launch Arizona, intended to funnel the $650 million in research from the UA into the private sector.

UA Athletics Personality Pursues Marketing Degree, Career

  • UANews
  • December 15, 2011
Stephanie Csongor, a marketing student in the UA Eller College of Management, is the in-game host for Arizona football. This year, thousands of fans saw her on the Arizona Stadium video screen during games. She also is president of Delta Sigma Pi business fraternity.

Pets Therapy Melts Away Stress During Finals

  • UANews
  • December 13, 2011
Animal-handler teams are visiting the UA James E. Rogers College of Law during finals week to offer pet therapy to students working on projects and studying for final exams. Said volunteer Joan Leslie: "You can just see the stress levels go down."

Signs of an Economic Recovery in Tucson

  • Arizona Daily Star
  • December 12, 2011
Tucson added jobs this year, and wages and retail spending also increased, UA economist Marshall Vest said during the annual economic forecast held by the Eller College of Management: "The recovery is under way. We're no longer bouncing along the bottom, and we actually see some acceleration in the economy as we approach the end of the year."

Student Teams Present Ideas for UA Sustainability, Safety

  • UANews
  • December 9, 2011
As part of an introductory course, UA pre-business freshmen, all Honors College students, developed dozens of ideas to help improve sustainability, safety and and cross-department synergies on campus.

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